Why Booking.basic Is Bad News For Hoteliers Tuesday, 02 April 2019 “Booking what?!” - you might ask exasperated and you would not be the only hotelier to do so. Booking.com has quietly introduced a new rate option, called Booking.basic that displays cheaper inventory from other OTAs on their own site. The emphasis i... Read More
The Marketing Tool Every Hotel Should Use: Google Hotel Ads Thursday, 07 March 2019 What is your biggest headache as a hotel marketer? A likely answer is: battling against OTAs on Google’s search result pages. But what if there was a cost-effective and powerful tool that allows your hotel to successfully compete with the likes ... Read More
7 Hotel Website Designs That Will Set The Trend In 2019 Sunday, 03 February 2019 Launching a new website for your hotel can be a daunting task… Sure, it is an exciting creative process, but there are so many obligations to fulfill. (Not to mention all the competing interests from various departments.) The result must be a fi... Read More
4 Reasons Your Hotel Needs Accelerated Mobile Pages Wednesday, 02 January 2019 If you ever wonder whether your hotel’s digital future is secure, just ask yourself one question: Am I mobile-ready? All key digital trends in recent years served one primary purpose: to provide better experience to mobile users. From responsive... Read More
VAT Survival Guide For Irish Hoteliers: 25 Ideas To Slash Cost Of Bookings Monday, 03 December 2018 Regrettably, the rumours have been confirmed. Long feared by tourism businesses all over Ireland, the government has recently declared that the sector’s VAT rate will increase from 9% to 13.5% from January 2019. Ever since the finance minister’s unwe... Read More