Aró breathed new life into our Ovolo Group’s online presence. While our previous website still looked okay visually, the way it was structured was hard to use and not conversion-driven at all. Aró stepped in to analyse our situation, understand our pain points and goals, and creatively refreshed our website both practically and visually in a way that really reflected what we are as a brand – stylish while paying attention to all the small details and making the user experience as effortless as possible. We’re very excited about our new website – which now spans across 3 domains and 12 micro-sites – and are confident it will greatly improve our direct engagements with past, present and future guests alike.