Profile: Exclusive island resort in Cambodia.
Size: 24 private pool villas.
Services: website design, digital marketing, PPC, business strategy.
To craft a digital presence that tells the resort’s true story.
To highlight Song Saa’s deep committed to environmental conservation.
To showcase the hotel’s beauty and luxury features.
To increase online revenue and driving direct bookings.
- Nominated for the ‘Awwwards’ recognising the best web designs in the world.
- Direct revenue up 39% year on year.
- Immersive digital storytelling on all devices.
- Conversion-focused design & unique layouts.
The creative process focused on developing a breath-taking platform with prominent use of images and videos showcasing this idyllic hideaway.
The homepage opens up to luxurious full-screen video footage, inviting browsers into Song Saa’s paradise.
The booking widget occupies a prime position on the right side of the homepage, ensuring that the site is geared towards conversion, but it blends in flawlessly with its surroundings.
The navigation panel is also purposely pared back and content is kept to a minimum to let the visuals tell the story of Song Saa.
A unique horizontal layout was adopted across key parts of the website.
Reducing the need for scrolling with the new design was vital and this arrangement solves this issue cleverly. The special offers and accommodation pages now require minimal scrolling with this design.
The resort has a large number of room types: this design gives an immediate snapshot of all options and presents content concisely.