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Blog

Create Special Offers - The Right Way!

Friday, 28 July 2017

Whether you call them special offers, packages, promotions, deals, offers or breaks, everybody is hunting for that ‘special’ online. You have heard people say, ''I got it cheaper online''; consumers want to feel like they are getting a deal and are saving...

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Partner Blog: The New Luxury

Monday, 26 June 2017

The team at The Dovetail Agency are sticklers for trend watching and the experts in luxury travel and lifestyle. As the landscape of luxury changes, they’ve noticed a shift in what’s capturing the imagination of their high net worth client audiences and i...

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5 Ways to Win the War Against the OTAs

Wednesday, 24 May 2017

With OTA business now accounting for 25% of all hotel bookings, an urgent and innovative strategy is needed to battle with the OTAs and drive bookings through your own website. However, promoting your website as the only place to get the best rate can be ...

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The Importance of Great Hotel Photography

Friday, 19 May 2017

First impressions count for a lot, especially for securing potential bookings. Having great search engine optimised content with competitive keywords may get you to the top of the rankings, but great photographs will get a potential customer engaged with ...

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Create a Content Calendar in 5 Steps

Friday, 05 May 2017

Content calendars are an effective way to manage your website content and ensure it is up to date with the latest hotel information, in-house events, local events & festivals and a seasonal focus. As a hotelier, you are likely to have limited time to ...

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