Design Spec
Front end design of a website is a very personal venture into the realm of product presentation online.
Every person has their own idea of how their profile should be represented on the World Wide Web. The core business functionality must be apparent in order to encourage and motivate visitors to your site to purchase goods & services efficiently but the look and feel of the website is client led.
The standard build of websites by Aró is W3C which means total disability access.
e.g. A visitor to your site using brail will have the entire content of your site in text format for easy navigation and understanding.
However the front end look and feel is a process of elimination, finding features on other sites that appeal to the senses and give a true reflection of the intangible product on sale.