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Aro, eBusiness Beyond the Boundaries

Microsites - A worthwhile investment?

  • Posted in Design by Aidan
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Here at Aro we continue to focus on research and development so that we can develop new products that cater for our clients unique requirements. With this in mind we have developed a number of Microsites designed to enhance our clients brand online and focus on specific aspects of their business. 

Microsites are built within the main website and have a small number of pages focusing on the specific area of the business with examples including The Black Swan Helmsley's Tearoom microsite. The Tearoom at The Black Swan epitomises the unique attributes of this client and their goal of achieving global recognition for their Tearoom. Adhering to the great British tradition of afternoon tea, serving teas from around the world the Black Swans award winning Tearoom has gained recognition and attracted visitors from around the world. The microsite has allowed The Black Swan to enhance its brand online and cater for this unique aspect of their business, while fitting neatly into their main website.  

Further examples of our microsites include the Killyhevlin Chalets. This microsite built by Aro for Killyhevlin was created to focus on the self catering side of their business.  

The microsites also allow the client to create content specific pages which are fully optimised thereby improving SEO and generating more visits to the website.  The microsites play an active role in driving revenue on the websites and they can be tailored for any requirements your business may need.

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